Ukwakha iphrojekthi yomculo eqinile eku-inthanethi akusekho nje ngokulayisha izingoma nokuwela iminwe yakho. Namuhla, umculi ofuna ukuziphilisa ngomsebenzi wakhe udinga ukucabanga kanje umculi, usomabhizinisi kanye nomnikazi webhizinisi lomculo Ngesikhathi esifanayo: ukuqonda amapulatifomu, ukwazi ukuthi imali isakazwa kanjani, ukugwema izinkinga zomthetho, nokusebenzisa amathuluzi edijithali ukuze kukhule kanye nezinsizakusebenza zendabuko ezifana amakhadi webhizinisi.
Uma uzimisele ngakho, ungasebenzisa imvelo yedijithali ukusabalalisa ikhathalogi yakho emhlabeni wonke, uthole ukusakazwa okwengeziwe, uthengise amathikithi, izimpahla, izinsizakalo, nokuqukethwe, ngenkathi uvikela amalungelo akho futhi ukhokhe kancane ngamaphutha enziwe ngenxa yokuntula ulwazi. Lo mhlahlandlela uhlanganisa ndawonye Izinsizakusebenza, imiqondo yezomthetho, amathuluzi okumaketha, intela, izibonelelo kanye namapulatifomu ukuze ukwazi ukudala nokukhulisa ibhizinisi lakho lomculo eliku-inthanethi ngendlela engokoqobo nangobungcweti.
Ukusatshalaliswa kwedijithali: indlela yokubeka umculo wakho yonke indawo futhi ungazami ukufa
Ukusatshalaliswa kwedijithali kuyindlela evumela ukuthi ikhathalogi yelebula lokurekhoda noma yomculi isatshalaliswe. kuvela ku-Spotify, i-Apple Music, i-YouTube Music, i-Amazon Music, i-Deezer, i-Tidal, i-Qobuz, i-Napster kanye nezinye izinkundla eziningi ngaphandle kokuthi kudingeke ukuthi nixoxisane ngazo ngazinye.
Eminyakeni yamuva nje ibhizinisi lishintshe kakhulu: umsebenzisi akasathengi okulandwayo kuphela, kodwa idla izigidi zezingoma ngokusakaza bukhoma kanye nezinkundla zokuxhumanaDala uhlu lwakho lokudlalwayo bese udala okuqukethwe lapho umculo wakho ungadlalwa khona (iTikTok, iTwitch, amaReels, amaShorts, njll.), usebenzisa Amathempulethi nemiphumela eklanywe kusengaphambili ku-CapCutLokhu kuvula ithuba elikhulu kumalebula nabaculi... uma wazi ukuthi ungasabalalisa kanjani kahle.
Ukusatshalaliswa kwedijithali kanye nezinketho zelebula elimhlophe
Namuhla ungakhetha kubasabalalisi abakhulu bomhlaba wonke, ama-open aggregators, izinsizakalo ze-semi-seal, noma izixazululo ezivela ku- uhlobo olujwayelekile olufana neSonoSuiteokukuvumela ukuthi ube nohlelo lwakho lokusabalalisa ngaphansi komkhiqizo wakho, ngenkathi ulondoloza ukuzimela nokuguquguquka.
Insizakalo yelebula elimhlophe ikuvumela ukuthi ulayishe ikhathalogi yabaculi bakho kumakhulu ama-DSP (izinsizakalo zedijithali) ngokuchofoza okumbalwa nje, usebenzisa inkontileka yakho, ejwayelekile, noma izivumelwano ngezinhlangano ezifana neMerlinKuwusizo kakhulu uma ufuna ukukhulisa inkampani yokurekhoda noma yezinsizakalo zomculo ngaphandle kokuthembela kuphaneli yomuntu wesithathu.
Lapho kulula khona ukuba khona
Ungazikhawuleli ku-Spotify kanye ne-Apple Music, noma ngabe zinkulu kangakanani. Nweba ikhathalogi yakho ibe yizinkundla zokusakaza, izinkundla zokuxhumana, kanye namavidiyo. —ngokwesibonelo, ngokuvumelanisa okuqukethwe kwakho nokusha Ubunikazi obubonakalayo be-YouTube— phinda amathuba akho okwenza imali futhi wenze izingoma zakho zisabalale kakhulu.
- Spotify: abasebenzisi abangaphezu kwezigidi ezingu-350 kanye nesistimu yohlu lwadlalwayo olungakhulisa izinombolo zakho; inkokhelo emaphakathi ngokusakaza ngakunye icishe ibe ngu-$0,0033-$0,0044.
- I-Apple UmculoIkhokha ngokwesilinganiso imali eningi ngokudlala ngakunye kuneSpotify futhi inababhalisile abangamashumi ezigidi.
- Umculo we-YouTubeKuhlanganiswe ne-YouTube nge-Art Tracks, okungaba nokufinyelela kwabasebenzisi abangaphezu kwezigidi eziyinkulungwane kanye nokwenza imali ngokukhangisa nokubhalisela.
- Umculo we-Amazon, i-Tidal, i-Deezer, i-Qobuz, i-Napster: ngayinye inezindawo zayo ezihlukile kanye nezindawo eziqinile, eziwusizo ekuhlukaniseni imali engenayo kanye nezilaleli.
Ngaphezu kwama-DSP ajwayelekile, kufanelekile ukucabangela iziteshi ezifana nalezi Umphathi Wamalungelo E-Facebook, i-Instagram, i-TikTok, i-Soundtrack kaTwitch, i-Vevo, i-Tencent Video noma i-JOOXNoma yini eyenza kube lula ngabantu ukusebenzisa umculo wakho ngokusemthethweni kumavidiyo abo yandisa ukubonakala kwakho kanye nemali oyikhokhelayo.
Indlela yokuhlela kahle ikhathalogi yakho
Ukuqinisekisa ukuthi konke kuhamba kahle, udinga ipulatifomu ehlanganisa ukukhishwa kwakho futhi ikuvumele ukuthi hlela izinsuku, khetha izindawo oya kuzo, futhi uhloniphe imithetho ye-DSP ngayinyeYilapho izici ezimbili zobuchwepheshe ezibalulekile zisebenza khona: i-metadata nekhodi.
I-Metadata (izihloko, ababhali, ababhali bezingoma, i-ISWC, uhlobo, usuku lokushicilelwa, njll.) yidatha efakwe noma ehlobene nokuqoshwa ngakunye okuvumela ukuhlonza kahle umsebenzi bese uqoqa imali yokukhokhaUma zingalungile noma zingaphelele, ungalahlekelwa yimali iminyaka eminingi ungaqapheli.
Kuzodingeka futhi uphathe amakhodi ajwayelekile afana nalawa I-SSRI (isihlonzi sokuqoshwa ngakunye) kanye UPC (ikhodi yomkhiqizo, njenge-albhamu noma i-EP). Izinsizakalo eziningi ezinamalebula amhlophe sezivele zikhiqiza lokhu ngokuzenzakalelayo ngakho akudingeki ukuthi uzicubungule ngayinye ngayinye.
Kwenzekani ngemva kokuthumela umculo kuma-DSP?
Uma ikhathalogi isiqalisiwe, isigaba siyaqala ukuhlaziywa kwemali engenayo, ukulawulwa kokukhokha, kanye nokutholwa kokukhwabanisaNjengenkampani yelebula noma yesevisi, kuzodingeka ubuyekeze imibiko, usabalalise ama-royalties kubaculi bakho, ulungise amasu okukhipha, futhi, uma kudingeka, uvimbele izinkokhelo ezisolisayo.
Amapulatifomu okusabalalisa ochwepheshe avame ukufaka amamojula ezezimali akwenza kube lula kuwe ukuphatha izilinganiso, izivumelwano, ukugodla kanye nokubikangakho-ke awugcini unamaspredishithi angapheli angaqondwa muntu.
Amapulatifomu abalulekile okuphatha, ukuhlaziya, nokukhuthaza umculo wakho
Ngaphandle komsabalalisi, kunesistimu enkulu yamathuluzi aklanyelwe ukuvumela umculi ozimele ukuthi lawula idatha yakho, uqonde izithameli zakho, futhi uthuthukise ukuqaliswa kwakho ngaphandle kokuthembela kunoma ubani ngokungaboni.
Ama-Songtools namanye amasudi omkhankaso
Uma uphatha ukuqaliswa nemikhankaso eminingi ngesikhathi esisodwa, amapulatifomu afana Ama-Songtools Bagxila konke okudingayo kuphaneli eyodwa: Izixhumanisi ezihlakaniphile, amakhasi okulondolozwa kusengaphambili, ukuthunyelwa okuzenzakalelayo, kanye nokuhlaziywa kokuziphatha kusuka kubalandeli bakho.
Lolu hlobo lwethuluzi lunciphisa isiphithiphithi esivamile sokugxuma phakathi kwezinsizakalo ezingamashumi amabili ezahlukene futhi lukusiza ukuthi zenzeka ngokuzenzakalelayo izingxenye zokumaketha eziphindaphindwayo ukuzinikela isikhathi sakho emculweni nasezinqumweni zamasu.
un:hurd kanye nendlela eqhutshwa idatha
un:hurd inikeza amathuluzi abaculi abazimele ukuze Yethula umculo ohlwini lwadlalwayo, yenza ngokuzenzakalelayo izikhangiso zemidiya yezenhlalo, futhi uhlanganise ukusakaza kanye nedatha yezenhlalo konke endaweni eyodwa. Esinye sezici zayo ezinhle kakhulu yi-Release Cycle yayo, ekuqondisa kusukela ekuhleleni kwangaphambi kokuqaliswa kuya ezenzweni zangemuva kokuqaliswa.
Into ethokozisayo ukuthi konke kugxile kudatha: Ubani okulalele, ukuphi, futhi basabela kanjani emikhankasweni yakho?Ngalolo lwazi, uyeka ukudubula ngokungazi futhi ungalungisa isabelomali sakho kanye nemizamo yakho ukuze ivumelane nokuthi isebenza kuphi ngempela.
I-Spotify Yabaculi kanye ne-Apple Music Yabaculi
Uma ungakafaki amaphrofayili akho omculi kulezi zinkundla, wenza izinto zibe nzima kakhulu. Spotify Abaculi izinja:
- Thumela amathrekhi ohlwini lokudlalwayo lokuhlela.
- Finyelela izibalo zabalaleli, izindawo, uhlu lwadlalwayo, kanye nokuvela kwezingoma.
- Sebenzisa Amakhadi Okuphromotha ukuze wabelane ngokuqaliswa kanye nezinyathelo ezibalulekile ezinkundleni zokuxhumana.
- Xhumanisa isitolo sakho sempahla bese usibonisa kuphrofayela yakho.
Ngokuhambisanayo, I-Apple Music Yabaculi Ikukhombisa imidlalo, ukuthenga, ama-Shazams, kanye nendawo yezithameli zakho, futhi ikuvumela ukuthi Buyekeza isithombe sakho kanye ne-bio yakho ukuze ugcine isithombe sakhoWomabili amathuluzi abalulekile ekunqumeni ukuthi uzokhangisa kuphi, uzomemezela kuphi izinkambo, noma ukuthi imaphi amazwe okudingeka uqinise kuwo.
I-Chartmetric: ubuhlakani bokuncintisana embonini
I-Chartmetric Ingenye yamapulatifomu edatha yomculo anamandla kakhulu. Iqoqa izibalo ezivela I-Spotify, i-Apple Music, i-YouTube, i-TikTok, i-Instagram, i-Facebook, i-SoundCloud, i-Deezer, i-Beatport nokuningi, kuphaneli eyodwa.
Ngayo ungakwazi ukulandelela ukuvela kwezinhla zokudlalayo, ukuqapha izithameli zakho zomhlaba wonke, uhlaziye izibalo zabantu abalalele, futhi uqhathanise ukukhula kwakho nokwabanye abaculi ngenxa yezinkomba ezifana... Ukusebenza Kwepulatifomu Ehlukene (i-CPP), izinga elihlanganisiwe lokusebenza kwedijithali.
I-SoundCloud Promote, i-ToneDen, namanye amathuluzi okukhangisa
SoundCloud Inikeza uhlelo lwayo lokukhangisa oluzisebenzela lona, ​​i-SoundCloud Promote, lapho ukhetha khona Ukuhlukaniswa ngokweminyaka, ubulili, indawo, idivayisi, noma isitayela ukuze isihloko sakho sivele ngokugqamile kokuphakelayo kwabasebenzisi abathile.
Ukusetha kulula njengokuchaza igama lomkhankaso, itimu, uhlobo lokuhlukanisa, isabelomali, izinsuku, kanye nezilaleli eziqondiwe, ngakho-ke ungakusebenzisa, isibonelo, ukuze ukufudumala idolobha ngaphambi kohambo noma ukukhuthaza ukuqaliswa okuthile.
Ngakolunye uhlangothi, amathuluzi afana I-ToneDen Zenza kube lula ukudalwa kwemikhankaso ekhokhelwayo ku-Facebook, ku-Instagram, nakwezinye iziteshi. Uchaza inhloso (ukwandisa ukusakaza, abalandeli, ithrafikhi esixhumanisini sakho esihlakaniphile, njll.), bese ipulatifomu isikisela izakhiwo futhi izenzele ngokuzenzakalela ingxenye yokwenza ngcono, eyenzelwe ngqo abaculi abangenalo ukuqeqeshwa okuthuthukisiwe kokukhangisa.
I-Mailchimp kanye namandla okumaketha nge-imeyili
Nakuba amapulatifomu ezokuxhumana nabantu eshintsha ama-algorithms ngaphandle kwesixwayiso, i-imeyili isalokhu ingenye yeziteshi ezimbalwa lapho Ufinyelela abalandeli bakho abathembekile kakhulu ngqo. Nge I-Mailchimp Ungakha ama-newsletter ngokuhudula nokulahla amabhlogo, uhlukanise uhlu lwakho (abalandeli abakhulu, abezindaba, abahleli bezinhlelo, njll.) bese wenza izigcawu zibe ngokuzenzakalela.
Ilungele ukumemezela ukukhishwa, izinkambo, ukuthengiswa kwezimpahla noma imikhankaso ekhethekile, futhi ngaphezu kwakho konke, ukuba nempahla engaxhomekile kulokho okunqunywa yipulatifomu nganoma yiluphi usuku.
I-Canva kanye nokuqiniswa okubonakalayo komkhiqizo wakho
Canva Ikuvumela ukuthi uklame izembozo, amaflaya, amabhanela, kanye nokuthunyelwe ezinkundleni zokuxhumana ngaphandle kokuba ngumklami ochwepheshe. Ngenxa yamathempulethi ayo kanye nokuphefumulelwa kwephalethi yemibala, ungakha izinto ezibonakalayo ezihambisana nobunikazi bakho yomkhankaso ngamunye: okuthunyelwe, izindaba, amagama evidiyo, izihloko ze-imeyili, ama-mockup okuthengiswayo, njll.
Inguqulo ye-Pro ingeza izici ezithuthukisiwe kanye nezinsizakusebenza ze-premium, kodwa ngisho nangenguqulo yamahhala ungagcina izinga lokubona elihloniphekile futhi ugweme imiklamo eyenziwe ngendlela engalungile ephazamisa ubungcweti bephrojekthi yakho.
Ukwenza imali: Indlela yokwenza imali ngomculo wakho ku-inthanethi
Ukwakha ibhizinisi lomculo wedijithali kuhilela ukuhlukanisa imithombo yemali engenayo. Akukhona nje ukusakaza: ungahlanganisa ukuthengisa kwedijithali, amafomethi angokoqobo, ukuthengisa okuqondile, izinsizakalo, ukuqeqeshwa, ilayisensi, kanye nezivumelwano zezentengiselwano ukuze iphrojekthi iqhubeke isikhathi eside.
Ukuthengisa umculo ngedijithali nangomzimba
Ukuthengisa okulandwayo noma ukufinyelela okuqukethwe kwe-premium ngqo (isibonelo, ngewebhusayithi yakho) kungaba mnandi uma une umphakathi ozimisele ukukhokhela ukwesekwa okuqondile okwengeziweUgwema izimali ezivela kubantu besithathu futhi ulawula indlela yokuthenga.
Inselele iwukuthi, ezweni elibuswa ukusakaza, udinga ukusebenza kanzima ebudlelwaneni nalabo balandeli ukuze ubathenge, futhi uvikele amafayela akho ngangokunokwenzeka ekubanjweni kwempahla kanye nokusatshalaliswa okungagunyaziwe.
Amafomethi angokoqobo (ama-CD, ama-vinyl, amakhasethi, izinhlelo ezilinganiselwe, amasethi amabhokisi) anezindleko eziphezulu zokukhiqiza nezokuthutha, kodwa ngokuvamile anazo umkhawulo weyunithi ephezulu kanye nenani lomqoqiZisebenza kahle kakhulu uma zihambisana namakhonsathi, ukusayina, noma amaphakheji anezimpahla.
Imali engenayo yokusakaza kanye nezimali zobukhosi
Kumodeli yamanje, iningi lemali livela ekusakazeni, kodwa ukusatshalaliswa kulinganiselwe ngokwesilinganisoImali engenayo yepulatifomu yomhlaba wonke ihlanganiswa bese ihlukaniswa ngokwephesenti lemidlalo yomculi ngamunye, ngaphandle kwengxenye egcinwa yipulatifomu ngokwayo.
Njengesithenjwa, kuvame ukuthiwa kukhona cishe u-30% wamapulatifomu, u-55% wamalebula/abakhiqizi bamarekhodi kanye no-15% wabashicileli nabaqambi, yize izivumelwano zangempela zingahluka ngezwe nangenkontileka.
I-Spotify, isibonelo, ikhokha ngamanani aphakathi kuka-0,0033 no-0,0044 euros ngokusakaza ngakunye, ukuze Ukubukwa kwesigidi esisodwa kungasho phakathi kwama-euro angu-3.300 no-4.400, ukuze kwabelwane phakathi kwabo bonke abathintekayo ngokwezinkontileka zabo.
Ukunikeza amalayisense, ukuvumelanisa, kanye nokuthengisa ikhathalogi
Umculo wakho ungakhiqiza imali nangokukhipha ilayisense: ukukopisha, ukusebenza esidlangalaleni, ukuphrinta umculo oqoshiwe, ukuvumelanisa ku-audiovisuals, njll., noma ngisho nangokudala Ama-jingles asebenzisa i-AIUkusetshenziswa ngakunye kudinga okwakho. ilayisensi ethile futhi ikhiqiza uhlobo oluhlukile lwemali yobukhosi.
Ukuvumelanisa (ukuba nengoma yakho evezwe ochungechungeni, ifilimu, isikhangiso, umdlalo wevidiyo, njll.) kuvame ukuhilela inkokhelo exoxiswane ngayo kusengaphambili futhi kungakhuphula ukusetshenziswa kwengoma ezinkundleni, kuhlanganiswe ukukhushulwa kanye nemali engenayo.
Eminyakeni yamuva nje, ukuthengisa amakhathalogi aphelele ezimalini zokutshalwa kwezimali sekuyinto evamile. Ababhali abadumile bathengise amalungelo abo (noma ingxenye yawo) ukuze bathole izimali ezinkulu ngokushesha ukuze kukhishwe imali yesikhathi esizayoKungumsebenzi oyinkimbinkimbi odinga ukuqonda okucacile ngalokho okulahlayo nokuthi yini oyenzayo.
Imibukiso ebukhoma, uxhaso, amavidiyo omculo kanye nokuqukethwe
Umculo obukhoma usalokhu ungumthombo oyinhloko wemali engenayo. Ukuze ukhokhelwe ikhonsathi ngokusemthethweni, kuzodingeka ukhethe phakathi i-invoyisi njengomuntu ozisebenzelayo/inkampani/inhlangano noma uqashwe njengesisebenzi ngaphansi kohlelo olukhethekile lwabaculi.
Lokhu kufaka phakathi izici ezifana nomnikelo wokuzimela, i-VAT yamasiko encishisiwe engu-10% (uma ukhokhisa i-invoyisi njengomuntu wemvelo ezimweni ezithile), isibopho sokubhalisa ne-Social Security, izinqubo zokudlala phesheya (isitifiketi se-A1), ukuthuthwa kwabaculi, ukuvimbela izingozi zomsebenzi noma ukuhambisana phakathi komhlalaphansi nomsebenzi wobuciko.
Ukuxhaswa komkhiqizo kungenye insika: izivumelwano lapho udela khona isithombe nokubonakala ukuze uthole izimali, umkhiqizo, ukwesekwa kokuvakasha noma ukukhiqizwa kokuqukethweLezi zinkontileka kufanele zilawule ngokucacile ukusetshenziswa kwesithombe sakho, ukuhluka, ubude besikhathi, izindawo, kanye nesinxephezelo.
Iziqeshana zevidiyo, ngaphezu kokuba ithuluzi lokumaketha, zingenziwa imali nge-YouTube, lapho ukukhangisa okufakiwe kanye nokuphathwa kwe-Content ID kukhiqiza imali engenayo. imali engenayo ngokusekelwe ekubukweni nasekusetshenzisweni komculo wakhoIndida ukuthi inani lezomnotho likhiqizwa ukuqoshwa komsindo, kodwa ingxenye yomsindo nezithombe iyisango.
Izici zomthetho ezibalulekile zebhizinisi lomculo elinempilo
Uma ufuna ukugwema izinto ezimangazayo kamuva, udinga ukuba nazo Izinkontileka ezibalulekile, intela, ukuphepha komphakathi, ilungelo lobunikazi, kanye nokuphatha igama lakho lesitejiAkudingeki ube ngummeli, kodwa udinga ukuqonda izisekelo.
Izinkontileka ezibalulekile embonini yomculo
Kuwo wonke umsebenzi wakho, uzohlangana nezinhlobo ezahlukene zezinkontileka: ukuqopha, ukushicilela, ukuphatha, ukusebenza, ukusabalalisa, uxhaso, phakathi kokunye. Inkontileka yokuqopha ivame ukuba yisisekelo lapho umsebenzi wakho wakhelwe khona. Ilawula ukudluliselwa kwamalungelo phezu kokuqoshwa, izinsuku zokugcina, izindawo, imali ebolekiwe kanye nemali ebolekiwe.
Inkontileka ebizwa ngokuthi i-360 ihlanganisa izindawo eziningana (ukuqopha, ukudlala bukhoma, ukukhangisa, ukuthengisa, njll.) esivumelwaneni esisodwa nenkampani, esidinga ukucophelela okukhulu lapho uxoxisana, ngoba udela imithombo eminingi yemali engenayo ngesikhathi esisodwa.
Inkontileka yokusebenza nomgqugquzeli isungula imali, imininingwane yobuchwepheshe, ukukhangisa, ukukhansela, ukufaka ama-invoyisi, izibopho zeqembu ngalinye, umthwalo wemfanelo wempilo nokuphepha emsebenzini, kanye namalungelo ezithombe. Inkontileka yokuphatha ilawula ubudlelwano nommeleli wakho, ikhomishini yakhe, ubude besikhathi, izindawo kanye nezinsizakalo.
Uma uyingxenye yebhendi, kunconywa kakhulu ukuthi ubhale inkontileka yangaphakathi yeqembu okunquma ukuthi ubani onquma ukuthini, imali engenayo ihlukaniswa kanjani, ukuthi kwenzekani uma othile ehamba noma ilungu elisha lijoyina, ukuthi ubani ongumnikazi wegama, njll. Amaqembu amaningi ayahlukana ngoba akukho nokukodwa kwalokhu okwacaciswa ekuqaleni.
I-copyright, amalungelo ahlobene kanye namalungelo ezithombe
Emculweni, kukhona amalungelo amathathu amakhulu ahambisanayo: ilungelo lobunikazi emsebenzini (ukwakheka namagama), amalungelo ahlobene nabaculi namalungelo omkhiqizi we-phonogram (ngokuvamile uphawu).
Imisebenzi ivikelwe kusukela ngesikhathi sokudalwa kwayo, kodwa ukuyibhalisa kwi-Intellectual Property Registry noma inhlangano yokuphatha ikunikeza isivikelo esengeziwe. Ukuhlola namathuluzi okuqoqaUngabhalisa nezinhlangano zomphakathi, amarejista azimele, noma izinhlangano ezifana ne-SGAE (ngoba ufuna ukushicilela).
Amalungelo okushicilela ngokuvamile ahlala impilo yombhali kanye neminyaka engama-70 ngemva kokushona kwakhe, futhi amalungelo okuxhaphaza angazuzwa njengefa. Ngaphezu kwalokho, kukhona amalungelo phezu kwesithombe sakho: uhlobo noma umuntu akakwazi ukusebenzisa isithombe sakho, noma isithombe seqembu lakho, ngezinjongo zokuhweba ngaphandle kwemvume yakho, ngaphandle kwasezimweni ezithile (ukusetshenziswa kolwazi, ukuhlekisa, njll.).
Ukwanda kobuhlakani bokwenziwa kuphakamisa imibuzo mayelana nokuvikelwa kwemisebenzi ekhiqizwe noma esizwa yi-AI, indawo lapho kungekho khona uhlaka oluvaliwe noluzinzile, ngakho-ke kubalulekile ukunaka kakhulu intuthuko yezomthetho.
Izinhlangano zokuphatha: i-SGAE, i-AGEDI kanye ne-AIE
ESpain, izinhlangano eziningana zokuphatha ezinezindima ezahlukene ziyaphila ndawonye. I-SGAE iphatha amalungelo okushicilela ababhali bezingoma nabashicileli, I-AGEDI ingxenye emayelana nabakhiqizi be-phonografi (amalebula) kanye OUCH lokho kwabaculi abaculayo.
Uma udlala izinto ezinelungelo lobunikazi ekhonsathini, noma ngabe izingoma zingezakho futhi ubhalisiwe ne-SGAE, umhleli kumele khokha imali ehambisanayobese kusatshalaliswa phakathi kwabanikazi bamathikithi. Kungenzeka ukuthi imali engenayo yamakhonsathi okusiza umphakathi isuswe, kodwa lokhu kumele kwenziwe ngendlela efanele.
Ukubhalisa nalezi zinhlangano akudingeki ngokomthetho ukuze ube namalungelo, kodwa empeleni kuyadingeka Kwenza kube lula kakhulu ukuqoqwa kwezimali zobukhosi. ukusetshenziswa okungeke kwenzeke ukuphatha okukodwa ngakunye (umsakazo, i-TV, indawo, njll.).
Umkhiqizo, igama lesiteji, kanye nokuphathwa komsebenzi
Igama lakho lesiteji kanye nesithombe sephrojekthi kuyimpahla yamasu. Akwanele ukukhetha igama elihle bese uvula iphrofayela ye-Instagram: uma ufuna ukwakha ibhizinisi eliqinile, Udinga ukuvikela umkhiqizo wakho, uhlele ukuzishicilela kwakho, bese unquma ukuthi ufuna ukuba uhlobo luni lwenkampani..
Bhalisa ibhendi yakho noma igama lephrojekthi
Igama leqembu lakho akulona elakho ngokomthetho ngoba nje ulisebenzisa. Ukuze ube ne- ilungelo elikhethekile lokusebenzisa ezindaweni ezithile kanye nezigabaUdinga ukuyibhalisa njengophawu lokuhweba ehhovisi elifanele le-patent kanye ne-trademark (lezwe, laseYurophu noma lamazwe ngamazwe).
Lokhu kugwema izimanga ezingathandeki lapho kuvela elinye iqembu le-band elinegama elifanayo ngokuzumayo, noma lapho inkampani ibhalisa igama lakho ukuze ithengise imikhiqizo. Uma usuvele usenkingeni enjalo, kunezinqubo zokufaka inselelo ekubhaliseni, ukubonisa ukusetshenziswa kwangaphambilini, ukufinyelela izivumelwano, njll., kodwa konke kulula kakhulu uma ukulindele.
Ukuzishicilela nokudala ilebula lakho
Abaculi abaningi banquma ukuzikhulula umculo wabo bese besungula ilebula labo lokuqopha, kungaba ngenxa yefilosofi ye-DIY, okuhlangenwe nakho okubi kwangaphambilini, noma ukungatholi amadili afanele nezinkampani zokuqopha. Lokhu kuhilela ukuthatha imisebenzi efana naleyo ukukhiqiza, ukuxhasa ngezimali, ukuphatha, izinkontileka, ukusabalalisa kanye nokumaketha.
Amacala afana nakaVetusta Morla, owazakhela ilebula lakhe wabe esevala izivumelwano zokusabalalisa emhlabeni wonke nezinkampani ezinkulu, abonisa lokho. kungenzeka imodeli ehlanganisiwe: ukulawulwa kokudala kanye nekhathalogi ngakolunye uhlangothi, kanye nezivumelwano ezithile zamasu lapho kuzuzisa khona.
Izingoma zekhava, amasampula kanye nokubambisana
Uma ufuna ukumboza izingoma zabanye abantu, ukulayisha izembozo ku-inthanethi, noma ukusebenzisa amasampula, kufanele uhloniphe amalayisense namalungelo. Ukulayisha izembozo kumapulatifomu afana ne-YouTube noma i-TikTok ngezinye izikhathi kuhlanganiswa yizivumelwano ezijwayelekile, kodwa ezimweni eziningi Uzodinga amalayisense omshini noma izimvume ezithile..
Ukwenza amasampula, isibonelo, ngokuvamile kudinga imvume evela kumnikazi we-copyright (umbhali/umshicileli) kanye nomkhiqizi oyinhloko. Ukucaphuna nje umthombo akwanele; izingxoxo zingaba nzima, futhi kungcono ukungacabangi ukuthi "akukho okuzokwenzeka."
Ukubambisana noma izici phakathi kwabaculi kuhilela amaphesenti okubhala, ukwabelana ngenzuzo, amakhredithi, amalungelo ezithombe, kanye nesu lokukhipha. Lokhu kubalulekile. Bhala phansi konke ngaphambi kokushicilela ukugwema izingxabano zesikhathi esizayo.
Ukumaketha kwedijithali, i-SEO kanye nezinkundla zokuxhumana
Ukuze konke okungenhla kube nomqondo, udinga abantu abazokuthola. Futhi lokho kuhilela ukusebenza ku- I-SEO, ukuba khona kwe-Google, okuqukethwe kwezokuxhumana, kanye nokusetshenziswa ngokuhlakanipha kwamapulatifomu afana ne-YouTube, i-TikTok, noma i-Twitch.
I-SEO yabaculi nabaculi
Ukusebenzisa i-SEO kuphrojekthi yakho yomculo kusho ukuthuthukisa iwebhusayithi yakho, amaphrofayili, kanye nokuqukethwe ukuze uma othile ekusesha, zivele phezulu ngolwazi olucacile nolusesikhathini olulawulwa nguweAmbalwa amaqembu aqhuba kahle okwamanje, ngakho-ke yithuba langempela.
Amaphuzu ayisisekelo: yiba newebhusayithi yakho esheshayo nehlelekile kahle, ene-biography, ama-albhamu, amavidiyo, ishejuli kanye nengxenye yebhulogi noma yezindaba; sebenzisa izihloko nezincazelo ezihambisanayo; isixhumanisi samaphrofayela akho asemthethweni; futhi usebenze ngamagama angukhiye ahlobene nesitayela sakho, idolobha, indawo yakho, njll.
I-YouTube, i-Twitch, ne-TikTok njengeziteshi zokukhula
I-YouTube isalokhu iyipulatifomu ehamba phambili yamavidiyo omculo, ukusakaza bukhoma, okuqukethwe kwezemfundo, kanye namafomethi okudala. Ukwenza imali ngokuqukethwe kwakho kudinga ukuhlangabezana nezidingo zoHlelo Lozakwethu nokuqinisekisa ukuthi unamalungelo kunoma yimuphi umculo owusebenzisayo. Ungalisebenzisa leli thuba. umtapo wolwazi womculo ongenazo izinkokhelo, usebenza emphakathini noma ngamalayisense e-Creative Commons noma nini lapho kukufanele.
Ku-Twitch, ukusetshenziswa komculo wezohwebo kunqunyelwe kakhulu ngaphandle kokuthi unezimvume ezithile ezivela kubo bonke abaphethe amalungelo. Kungenzeka ukuthi udlale ingoma yakho noma udlale izingoma zakho, uma nje unesivumelwano nelebula lakho kanye nabashicileli, uma bekhona. Abaculi abaningi basebenzisa i-Twitch ukuze Xhumana bukhoma nomphakathi wakho, bonisa izinqubo zokudala, bese uhlola izinto ezintsha.
Ku-TikTok, imali engenayo ibalwa ngendlela ehlukile kuneyokusakaza okuvamile. Inani lezikhathi umsindo osetshenziswa ngazo kumavidiyo libaluleke kakhulu kunempumelelo yesiqeshana esisodwa. Ezinye izilinganiso ziphakamisa izibalo zokusetshenziswa ezifana nezezinkundla zomsindo, yize iziqeshana eziningi ezimfushane zingase zingakhiqizi imali ngqo.
Inkulumo yokuhlela: indlela yokwethula ukuqaliswa kwakho ohlwini lwadlalwayo nabezindaba
Inkulumo yakho yokushicilela iyisingeniso sakho kumaqembu ohlu lwadlalwayo, izitolo zemidiya, noma amalebula. Inkulumo enhle kufanele ibe kucacile, kufushane, kuyiqiniso futhi kufanelana nomamukeliIhlanganisa ulwazi oluyisisekelo (isihloko, uhlobo, usuku lokukhishwa), incazelo ekhangayo yengoma, isizinda somculi, ukubaluleka kokukhishwa kwayo, kanye nohlelo lokukhushulwa.
Kungumqondo omuhle ukufaka izixhumanisi zokulalela (eziyimfihlo uma zingakakhishwa), izinto ezibonakalayo, kanye nanoma yiluphi ulwazi olufanele (ukubambisana, izigaba zangaphambilini, impumelelo kwamanye amapulatifomu). Ukubuyekeza nokucela impendulo ngaphambi kokuthumela kwandisa amathuba akho okuvelela phakathi kwamakhulu okuthumela nsuku zonke.
Usizo, izibonelelo kanye nokutshalwa kwezimali kwamaphrojekthi omculo
Ngaphezu kwemali engenayo etholakala ngomculo ngokwawo, kunezindlela zokuxhasa ngemali zomphakathi nezangasese ezingakusiza. khiqiza izinkambo, imikhosi, ama-albhamu noma amaphrojekthi okwenza kube yidijithali.
Izibonelelo kanye nezimali zamasiko
ESpain, izibonelelo ze-INAEM zixhasa ukukhiqizwa kwezinkambo, uchungechunge lwamakhonsathi, imikhosi, izindawo, kanye namaphrojekthi omculo obukhoma ohlanganyelwe. Kukhona nezinhlelo zaseYurophu ezigxile ku ukuguqulwa kwedijithali, ukusimama kanye nokuhambahamba kwamanye amazwe Kubaculi, kuyithuba elikhulu uma iphrojekthi yakho ihambisana nalezo zinhloso.
Ukuhlala usesikhathini ngezicelo zeziphakamiso, izinsuku zokugcina kanye nezidingo, noma ukuthembela kochwepheshe abangochwepheshe, kungenza umehluko phakathi kokukwazi ukufeza iphrojekthi enkulu noma ukuntuleka kwezinsizakusebenza.
Abatshalizimali kanye nezinhlaka zentela zezinkambo nemikhosi
Izinkampani eziningi kanye nabatshalizimali abazimele banesithakazelo kumculo obukhoma njengendlela yokwenza ngcono isimo sabo sentela. Imithethonqubo ivumela ukusetshenziswa kwamafomula anjengokuthi I-AIE (i-Economic Interest Groupings) noma izivumelwano zezimali ezihambisana nokuncishiswa kwamasiko ukuze umtshali-zimali axhase ingxenye yohambo, umkhosi noma umkhiqizo ukuze athole izinzuzo zentela kanye nenzuzo yezomnotho.
Kumaphrojekthi omculo, lokhu kumelela omunye umthombo wezimali, uma nje kuhlelwe kahle ngokombono wezomthetho kanye nentela.
Uma uhlanganisa konke esikuxoxile—isu lokusabalalisa ledijithali elihlelwe kahle, ukusetshenziswa ngobuhlakani kwamathuluzi afana ne-Spotify for Artists, i-Chartmetric, i-Canva, noma i-Mailchimp, izinkontileka ezicacile, ukuvikelwa kwamalungelo akho, uphawu lomkhiqizo, i-SEO, ukumaketha kwezokuxhumana, amalayisense aphethwe kahle, kanye nokufuna izibonelelo kanye nokutshalwa kwezimali—uzobe wakha ibhizinisi lomculo eliku-inthanethi eliqinile, elingakhula kakhulu elingaxhomekile kakhulu enhlanhleniEkugcineni, akukhona ukwenza konke kahle, kodwa mayelana nokwengeza izendlalelo zobungcweti ezivumela ingoma ngayinye, ukukhishwa ngakunye, kanye nomlandeli ngamunye ukubala ngempela ekuzinzeni komsebenzi wakho.
