Uyibonile ilogo entsha yakwaSony evelayo kumafilimu e-Columbia Pictures? Uke wazibuza ukuthi isithonjana esisha sestudiyo sefilimu esidala kunazo zonke sase-Hollywood sisho nokuthi simelelani? Khona-ke lesi sihloko ngesakho. Sizokutshela ukuthi ilogo entsha yakwaSony injani nokuthi imele ini, egubha iminyaka eyi-100 ye-Columbia Pictures, istudiyo esikhiqize amafilimu adumile kanye nokuwina imiklomelo emlandweni wesinema.
I-Sony Pictures Entertainment inkampani yokuzijabulisa eyingxenye yenhlangano yaseJapane yakwa-Sony, futhi izinikele ekukhiqizeni nasekusabalaliseni amafilimu, uchungechunge, izinhlelo nemidlalo yevidiyo. AbakwaSony Pictures Entertainment baphethe izitudiyo zefilimu ezimbalwa, okuhlanganisa ne-Columbia Pictures, isitudiyo esidala kunazo zonke e-Hollywood, esasungulwa ngo-1924. I-Columbia Pictures inesibopho samafilimu afana ne-Casablanca, i-Lawrence yase-Arabia, i-ET, i-Ghostbusters, i-Spider-Man, njll. Ngaphezu kokuba nezinhlelo eziningi ezinikezelwe kuma-audiovisuals.
Injani ilogo entsha yakwaSony Columbia?
Ilogo entsha yakwaSony Yethulwa ngoNovemba 14, 2023, ehambisana nokukhumbula iminyaka engu-Columbia Pictures, futhi yaboniswa okokuqala ngefilimu ethi Spider-Man: Across the Spider-Verse, ngomhla ka-17 Disemba 2023. Ilogo ifuna ukukhokhela ifa nomlando kusukela. Columbia Pictures, ngenkathi ikhombisa ukuqanjwa nokuhlukahluka kwe Sony Izithombe Ezokuzijabulisa.
Lokhu kusekelwe kulogo yomlando we-Columbia Pictures, equkethe isithombe sowesifazane ogqoke ingubo kanye nethoshi, owaziwa ngokuthi "inkosikazi enethoshi", efanekisela inkululeko, ukukhanyiselwa kanye nogqozi. Idizayini entsha hlonipha umbala wentokazi yethoshi, kodwa yengeza ukukhanya okuthuthukisiwe kuthoshi, okumelela ubungqabavu nobuciko besitudiyo. Ukwengeza, uphawu olusha lwe-Sony luhlanganisa igama le-Sony phezulu, ne-typography yesimanje nenhle, kanye negama elithi Columbia Izithombe ezansi, nge-typography yakudala futhi ebonakalayo.
Imele ini ilogo entsha yakwaSony?
Ilogo entsha yakwaSony imele inyunyana kanye nokuvela kwemikhiqizo emibili emikhulu emhlabeni wesinema: Izithombe ze-Sony ne-Columbia. Bonisa inhlonipho nokuncoma iminyaka eyikhulu ye-Columbia Pictures, isitudiyo esidale ubuciko besinema, esiphawule izizukulwane ngezizukulwane futhi esibonise izinguquko nezinselele zomphakathi. Le logo iphinde ibonise ukusungulwa kanye ukuhlukahluka kwe-Sony Pictures Entertainment, inkampani eyazi ukuthi ijwayelana kanjani nezikhathi namathrendi, enikeze izinhlobo ezintsha zokuzijabulisa futhi ekhethe ikhwalithi nemvelaphi.
Ilogo entsha yakwaSony Kuyindlela yokugubha kanye nokwabelana ngokuziqhenya kanye nokuhlonishwa ngokuba yingxenye yomndeni wamafilimu, onomlando ogqamile nekusasa. Kuyindlela yokubonga nokubona umsebenzi nethalente lezinkulungwane zabantu abenze iphupho le-Columbia Pictures lafezeka, futhi abaqhubeka nokwenza iphupho le-Sony Pictures Entertainment libe yimpumelelo. Umphumela indlela yokumema nokujabulisa ababukeli, abaye bajabulela futhi abazoqhubeka nokujabulela amafilimu e-Sony ne-Columbia Pictures.
Indaba yezinkampani ezimbili
Ngaphezu kwalokho esikutshele kona, kunezinye izinto ezithokozisayo mayelana nelogo ye-Sony ne-Columbia Pictures, okungenzeka ukuthi ubungayazi, njengokuthi:
- Ilogo yakwaSony inomlando weminyaka engaphezu kwengama-60, futhi isishintshe izikhathi eziningana ngokuhamba kwesikhathi. Ilogo yokuqala ye-Sony yadalwa ngo-1955, futhi kwakuyigama elibhalwe ngefonti elula, eyindilinga. Ilogo yamanje yakwa-Sony yadalwa ngo-1973, futhi iyigama elibhalwe ngefonti ewubukhazikhazi, eyisikwele, esekhona kuze kube namuhla, nezinguquko ezincane.
- Ilogo ye-Columbia Pictures inomlando weminyaka engaphezu kwengama-90, futhi isishintshe izikhathi eziningi ngokuhamba kwesikhathi. I-logo yokuqala ye-Columbia Pictures yadalwa ngo-1924, futhi yayiyisithombe sowesifazane ophethe isigqoko kanye nethoshi, okuyinto. wagqugquzelwa uphawu lwenkululeko wase-United States. Ilogo yamanje ye-Columbia Pictures yadalwa ngo-1993, futhi iyisithombe sowesifazane ogqoke ingubo futhi ephethe ithoshi, eligqugquzelwa ubuciko bakudala kanye nonkulunkulukazi wamaGreki u-Athena.
- Womabili ama-logo anencazelo efihliwe, okuhlobene negama lenkampani kanye nesitudiyo. Igama elithi Sony livela egameni lesiLatini elithi “sonus”, elisho “umsindo”, futhi elibhekisela emsebenzini wasekuqaleni wenkampani, owawunikezelwe ekwenzeni imikhiqizo yomsindo kagesi. Igama le-Columbia Pictures livela egameni lomfula e-United States, okubuye kuvele egameni likaChristopher Columbus, umhloli wamazwe owathola iMelika, futhi okubhekisela kumsebenzi wokuqala westudiyo, owawunikezelwe ekukhiqizweni kwamafilimu e-adventure.
Izifundo ezimbili ezisele zenganekwane
Ilogo entsha yakwaSony umaka wendawo onemibala, egubha iminyaka eyi-100 ye-Columbia Pictures, isitudiyo sefilimu esidala kunazo zonke saseHollywood. Igqugquzelwe uphawu lomlando lwe-Columbia Pictures, oluqukethe isithombe sowesifazane ogqoke ingubo kanye nethoshi, owaziwa ngokuthi “intokazi ephethe ithoshi”. Ilogo entsha yakwa-Sony ihlonipha i-silhouette nombala wentokazi yethoshi, kodwa yengeza ukukhanya okuthuthukisiwe ethoshi, okumelela ubungqabavu nokwenziwa kwestudiyo. Ukwengeza, uphawu olusha lwe-Sony luhlanganisa negama le-Sony phezulu, nge-typography yesimanje nenhle, kanye negama le-Columbia Pictures elingezansi, eline-typography yakudala neyaziwayo.
Uma ufuna ukwazi okwengeziwe ngelogo entsha yakwa-Sony, ungavakashela iwebhusayithi esemthethweni, lapho uzothola khona ulwazi olwengeziwe, izibonelo kanye nezifundiso mayelana nelogo entsha yakwa-Sony. Ungakwazi futhi ukuzizama ngokwakho, ukubuka amafilimu e-Sony ne-Columbia Pictures, lapho ungabona khona ilogo entsha yakwa-Sony. Ngeke uzisole!