El UMkhosi Wokuklama waseMadrid Ibhekene nohlelo lwayo lwesishiyagalolunye njengoba isibe ngaphezu nje komhlangano wochwepheshe: isiphenduke yaba yi-major indaba yamasiko yedolobha Ixhumanisa iminyuziyamu, ama-studio, amabhrendi, izikhungo, kanye nezindawo ezizungezile ezizungeze umklamo. Isikhathi esingaphezudlwana kwenyanga, iMadrid iphinde isebenze njengelabhorethri evulekile lapho ukuzindla, imakethe, ukuhlola, kanye nokuphila kwansuku zonke kuhlangana khona.
Phakathi 5 kuNhlolanja kanye no-8 kuNdasa Uhlelo luyasebenza oluseduze Imicimbi engu-200 kanye nezikhala ezicishe zibe ngu-300 zisakazeke kulo lonke inhloko-dolobha, kanti eminye imibukiso izoqhubeka kuze kube uMeyi. Ngaphansi kwesiqubulo esisungulwe manje esithi "ukuklama kabusha umhlaba"Lo mkhosi uhlongoza ukubheka idolobha, izinto nezinto ezibonakalayo ngokombono womklamo njengethuluzi lokuziphatha, lezenhlalo nelezomnotho, ngaphandle kokuwela ezinkulumweni ezinkulu kodwa hhayi ezingenangqondo.
Inhliziyo yombukiso eColón: imibukiso emithathu ebeka ithoni
Ukugxila okuyinhloko komkhosi kuphinde kwatholakala ku- UFernán Gómez. Cultural Centre of the Town, eColumbus Square, eba yisizinda senkulumo yomgcini wezincwadi kusukela ku- Kusukela ngomhlaka-6 kuNhlolanja kuya kumhlaka-3 kuNhlabaYilapho-ke imibukiso emithathu emikhulu yalolu shicilelo: U-André Ricard. Umklamo Uyasebenza, I-Manifesto yaseMedithera y Ubuciko bezindwangu eGuatemala: umklamo kanye nobunikazi, ecatshangwa njenge-triptych ekusetshenzisweni, endaweni kanye nobunikazi.
Kuhlelwe ngu Ifektri ngokusekelwa yiMkhandlu Wedolobha laseMadridUmkhosi uyaqhubeka U-Álvaro Matías ephethe isiqondiso futhi kuqinisa umqondo wokuthi iFernán Gómez isebenza njengohlobo "lwesisekelo" lapho imephu ivela khona, ehlanganisa omakhelwane, izindawo zokubonisa, amagalari, kanye nezikhungo ezizimele. Abameleli bezikhungo abanjengo [amagama abameleli] bahlanganyele ekwethulweni okusemthethweni. UMaría José Barrero, umxhumanisi jikelele weSiko loMkhandlu Wedolobha, kanye nabagcini kanye nabamele izwe elivakashile, Guatemala.
U-André Ricard: izimiso zokusetshenziswa ekwakhiweni kwezimboni
Ukuhlola emuva okuhle U-André Ricard. Umklamo Uyasebenza Kwethulwa njengomgogodla womqondo womkhosi. Akugcini nje ngokubuyekeza okungaphezu kwalokho iminyaka engamashumi ayisithupha yomsebenzi womuntu ovame ukuchazwa ngokuthi “ubaba womklamo wezimboni eSpain”kodwa kunalokho iveza ingqikithi ecacile: ukwakheka okuqondwa njengesevisi, njengempendulo eqondile ezinkingeni zansuku zonke, enobukhulu obuqinile bokuziphatha kanye nobenhlalo.
Kukhethwe ngu UMarina Povedano no-Arnau PascualLo mbukiso ugwema ukulandelana kwezikhathi zakudala futhi hlela izingcezu ngokwezindawo zokusebenzisa.: itafula, ikhishi, indlu yokugezela, igumbi lokufundela, iphathi… Ngale ndlela, izinto zibekwa lapho zinengqondo khona, zisuka ekuthakatheni kwemyuziyamu ukuze zibuyisele isimo sazo njengamathuluzi okuphila kwansuku zonke.
Izithonjana ezifana nalezi ezilandelayo ziyavela emakamelweni Isibani se-Tatuizibambo zeqhwa Ulimi, lo Ithoshi lama-Olimpiki laseBarcelona lama-92, amabhodlela Amakha e-Puig njengo-Agua Brava, amabhodlela obisi RaniaAmabhodlela e-shampoo e-Denenes noma izitsha ze-cocoa ze-Vit, amakhishi e-Corberó, ama-juicer e-Moulinex, kanye nezitsha zokulahla udoti zasemadolobheni ze-Barcelona Provincial Council. Iningi lazo liyaboniswa. ngaphandle kwezikhwama zokubonisa, ezingeni lesandla, ukugcizelela imvelaphi yaso yokusebenza.
Ukuvakasha kuqedwa nge imidwebo, ama-prototype, izithombe kanye nemibhalo ezithathwe ezinqolobaneni zeMuseu del Disseny de Barcelona kanye namaqoqo azimele njengelika-Alejandro Mena, futhi zihambisana nedokhumentari lapho uRicard ngokwakhe ebukeza khona umsebenzi wakhe. Ukugxila kugcizelela lo mbono wokuthi "Umklamo ongabonakali" ukuthi abasebenzisi bahlanganyele ekuphileni kwabo kwansuku zonke ngaphandle kwesidingo sokuqaphela isiginesha sombhali.
Lo mbukiso uwumkhiqizo we- I-La Fábrica kanye ne-Madrid Design Festival ekukhiqizweni ngokubambisana no I-Disseny Hub Barcelona y I-FADngokusekelwa yizinkampani ezifana ne-AC Marca kanye ne-Tatay. Umklami, owawina i- Umklomelo Kazwelonke Wokuklama ngo-1987 futhi wanikezwa i- Umklomelo Womnyhadala Wokuklama waseMadrid ka-2025Akavezwa lapha nje kuphela njengomdali wezinto, kodwa futhi njengomuntu obalulekile ku- ukusatshalaliswa kanye nokufakwa kwesakhiwo somklamo eSpain.
I-Manifesto yaseMedithera: into, inkumbulo kanye nendawo ebhekene nokucindezeleka
Uma incazelo kaRicard igxile ekuziphatheni kokusetshenziswa, I-Manifesto yaseMedithera uphendulela amehlo akhe ku- ukuziphatha kwendawoKukhethwe ngu- UMariona Rubio SabatésLo mbukiso uhlanganisa okungaphezu kwalokho abaculi, abaklami kanye nabadwebi abangamashumi amathathu abasebenza ngezinto zobumba, ingilazi, ukhuni, ubhasikidi, ama-mosaic kanye nezindwangu, behlanganisa imisebenzi yezandla yendabuko kanye nokuhlolwa kwezinto zesimanje.
Indawo yombukiso icatshangwa njenge indawo ezwakalayo okukhanga kokubili inkumbulo kanye nobuthakathaka beMedithera namuhla. Kunokuba yikhadi leposi lezivakashi, indaba igcizelela izinsongo ezibonakalayo: ukungcola, ukusetshenziswa ngokweqile kwezinsizakusebenza, ezokuvakasha eziningi kanye nengcindezi yokuthuthukiswa kwamadolobha ezicindezela ibhalansi yesifunda futhi ezibeka engcupheni imvelo namasiko aso.
Kulesi simo, ubuciko buvezwa njengomsebenzi ithuluzi lokumelana futhi yaklanywa ngokucophelela. Izingcezu ezishicilelwe zona, imiklamo eqoqwayo, nezinto ezizalwe ezindaweni zokusebenzela zasendaweni zakha umhlaba ocatshangelwayo obuyisa kabusha ukungapheleli kanye nophawu lokwenziwa ngezandla njengendlela ehlukile yokukhiqiza okusheshayo nokungabonisi ubuntu.
Abahlanganyeli bafaka amagama avela esizukulwaneni esisha abuza izindinganiso zobuhle ezivamile, njengokuthi Casa Antillón, Emilie Lisi, Valeria Vasi, Worn Studio, Justine Menard noma Sofia KarnukaevaPhakathi kwezinye. Imisebenzi yakhe ihlola ukuthi kungenzeka ukuthi kube noLwandle iMedithera, esikhundleni sokuhlala luyisitayela sokuhlobisa nje, olusebenza njenge ingobo yomlando yamasiko ephikiswanayo futhi njengesimo sesikhathi esizayo esingaba khona.
IGuatemala, isivakashi: izindwangu njengophawu oluphilayo
Umbukiso wesithathu ophakathi, Ubuciko bezindwangu eGuatemala: umklamo kanye nobunikazi, wethula uhambo olungaphezu kwamakhilomitha ayi-10.000 lokuxhuma iMedithera ne I-Central AmericaIGuatemala ihlanganyela njengo izwe lezivakashi futhi iguqula iFernán Gómez ibe yindawo ejulile yezindwangu ezilengayo, umbala nomsindo okukhumbuza izimakethe ezifana nalezo ze- Chichicastenango, ebhekwa njengenye yezindawo ezikhanya kakhulu esifundeni.
Umbukiso, owasungulwa ngu Idonika ngokwakhiwa kwe I-Amarillo Studio futhi ihlelwe yi- U-Emiliano Valdés nge-INGUAT, ihlanganisa ndawonye ama-huipiles avela emiphakathini ehlukeneAmasu anjengokulukwa kwe-backstrap loom, i-jasper noma i-brocade, ama-visual projections kanye nomsindo ohlanganisa Amazwi namarekhodi abalukiUkufakwa kusimema ukuthi siqonde izindwangu hhayi njengezinsalela zendabuko, kodwa njengezinto uhlelo oluyinkimbinkimbi lokuklama, ukuxhumana kanye nenkumbulo.
Ngesikhathi sesethulo, UNgqongqoshe Wezokuvakasha waseGuatemala, uHarris WhitbeckWagcizelela ukuthi leli fa lendwangu alilona elesikhathi esidlule, kodwa lingelona elakudala. okwamanje kanye nekusasa, kokubili emiphakathini yamaMaya kanye nasemiphakathini ukwakheka kwanamuhla ngaphakathi nangaphandle kwezwe. Lo mbukiso uqokomisa ukuthi indwangu ngayinye ihlanganisa izindaba, izimpawu, izindima zobulili, amazinga, kanye nemifelandawonye, ibe yi- ulimi oluphilayo kuvuselelwa njalo.
Njengoba kungenwa mahhala phakathi kukaFebhuwari 6 noMeyi 3, umbukiso uhambisana nomklamo wokuqonda womkhosi njengoba ifa lamasiko liyahamba futhi njengethuluzi lokudlulisela izizukulwane ezahlukene, into ebonakala nakwamanye amaphrojekthi ohlelweni.
Imiklomelo, umbukiso wezohwebo kanye nohlelo lobuchwepheshe: ukuklama njenge-ecosystem
Ngaphandle kwemibukiso, UMkhosi Wokuklama waseMadrid ka-2026 iqinisa ubukhulu bayo bobungcweti ngokusebenzisa Imiklomelo Yomkhosi Wokuklama waseMadrid, okuyinto kulo nyaka eqaphela imisebenzi enethonya elikhulu: umklami wezimboni UKonstantin Grcic, umnikazi wegalari kanye nomgcini wegalari URossana Orlandi kanye nomklami kanye nomthandi wezakhiwo July CapellaAmaphrofayili amathathu amelela izinhlobo ezahlukene zomthelela emasikweni okuklama aseYurophu.
Enye yezinguquko ezinkulu zonyaka Umbukiso Wokuklama we-FORMA, kwethulwe njenge umbukiso wokuqala waseSpain ozinikele ngqo ekwakhiweni okuqoqwayoKuzokwenzeka kusukela Mashi 4-8 eMatadero Madrid futhi ifisa ukuba yindawo yokuhlangana phakathi ama-studio, amagalari, imikhiqizo kanye nabadwebi, esigabeni semakethe esisafufusa eSpain kodwa esikhona kakhulu kwamanye amazwe aseYurophu.
Ngokuhambisana, uhlelo I-Madrid Design PRO Igxila emihlanganweni yobungcweti yomkhosi, kanye nama-workshop kanye nezethulo mayelana ubuchwepheshe be-bio, izinto ezintsha, umthelela emphakathini, ukusimama kanye nobuhlakani bokwenziwa Kusetshenziswa ekwakheni. Lezi zikhathi zihlose ukuhlanganisa ochwepheshe bokudala, abacwaningi, kanye nezinkampani, bexhumanisa umkhuba wokuklama nokuguqulwa kwamanje kobuchwepheshe kanye nokwezenhlalo.
Ukuthunyelwa kwedolobha kuqediwe nge Imiklamo yaseMadrid, imephu evula ama-studio, amakamelo okubonisa, iminyuziyamu kanye nezindawo zomakhelwane, futhi kulo nyaka ihlanganisa Chamberi njengoba isifunda sokuklama esishaImizila, izinsuku ezivulekile, kanye nemisebenzi ethile ezindaweni ezahlukene zedolobha kusiza ukuqonda umkhosi njenge ulwazi olusatshalalisiwe futhi hhayi nje kuphela njengeqoqo lezinto ezibalulekile zombukiso.
I-MINI kanye ne-Design Award: amaphrojekthi okuthuthukisa impilo yasemadolobheni
Phakathi kokusekelwa kwangasese, MINI uqhubeka nendima ka Umxhasi osemthethweni weMadrid Design Festival 2026ukuqinisa ukubambisana obekulokhu kukhula ngokuqina kohlelo ngalunye. Ngaphakathi kwalolu hlaka, lo mkhiqizo uhlela Uhlelo lwesi-6 lwe-MINI Design Award, egxile kumaphrojekthi abhekana, ngokombono wokuklama, Indlela yokuthuthukisa ikhwalithi yokuphila emadolobheni.
Abalandelayo bafake izicelo kulolu cingo lweziphakamiso iziphakamiso ezingaphezu kwe-60 Iziphakamiso zihlukaniswe ngezigaba zobungcweti kanye nethalente elikhulayo, zibhekana nezinkinga ezifana nokuhambahamba, indawo yomphakathi, inhlalakahle, ukusetshenziswa kwezinsizakusebenza, kanye nokubandakanywa komphakathi. Ukukhethwa kwabazongenela ukhetho kuzomenyezelwa ezinsukwini ezizayo, kanye Abaphumelele bazomenyezelwa ngomhlaka-19 kuNhlolanja emcimbini ozobanjelwa e- Isikhungo Sokufundisa Samahhala, indawo enezici zemfundo namasiko ezinamandla eMadrid.
Ngesikhathi somcimbi, ababekhona bazokwazi nokuvakashela “Umgwaqo Wokuphila/Umgwaqo Omkhulu Wokuphila”, ukufakwa ngumdwebi nomklami wangaphakathi oseMadrid U-Iria Martínez, okuphakamisa uhambo olunengqondo lapho umklamo, ulwazi kanye nokunyakaza Zihlangana ukuze zicabange kabusha indlela esizibheka ngayo ohambweni lwansuku zonke edolobheni.
I-MINI izophinde isebenzise indawo entsha ye- Umbukiso Wokuklama we-FORMA eMadrid ukwethula ukubambisana okukhethekile okokuqala: uhlelo olusha IMINI x uPaul Smithokuletha engxoxweni yobunjiniyela obuhlukile bomkhiqizo wezimoto nombono womklami waseBrithani. Ngaphandle kwento ngokwayo, inkampani iveza ukuba khona kwayo emcimbini ngaphakathi kwe- Ukuzibophezela kwamasiko kweBMW Group eSpainukuxhumanisa ukuhamba, ukuklama kanye nobuciko bendawo.
Idizayini noguquko lwezenhlalo: icala le-TetuánCrea
Imephu yomkhosi ayikhawulelwe enkabeni yedolobha noma ezinhlotsheni ezinkulu. Amapulatifomu asafufusa afana I-TetuánCrea Bahlanganisa esinye isici seMadrid Design Festival: leso esiqonda ukuklama njenge ithuluzi lokuguqula umphakathi kanye nomakhelwaneNjengoba ineminyaka emithathu nje kuphela ikhona futhi isanda kusungulwa njengenhlangano, iTetuánCrea ihlanganise ndawonye Abalingani abangu-44 kanye nezitudiyo zokudala ezingu-30 phakathi kweLa Ventilla neCuatro Caminos.
Ukubamba kwabo iqhaza ohlelweni lwango-2026 kuhlelwe ngezici ezintathu eziyinhloko: iphrojekthi “Izindawo zokukhulisa izingane”uhlelo olusha lwe- Vula Izitudiyo kanye nombukiso “enLANA2”Ngalezi zinhlelo, inhlangano iqinisa indima yayo njenge ipulatifomu yokubambisana phakathi kwabaklami, omakhelwane, izinhlangano zomphakathi kanye nentshakanye nomkhosi njengombukiso kodwa futhi njengendawo yokuqala yezinqubo eziqhubeka ngale kukaFebhuwari.
Le phrojekthi “Izindawo zokukhulisa izingane”, yathuthukiswa ngokubambisana ne Inhlangano Yentsha YaseNyakatho, isebenzisa amalabhorethri okudala kanye nezinqubo ze uphawu lwekhodi nabafundi nothisha abavela ezikoleni zaseVallecas naseFuencarral ukuze baklame i- isitolo esivelelayo Lo mbukiso, obizwa ngokuthi “OFFLINE – Connecting Human Shop”, wethulwe eFiesta Design e-Institución Libre de Enseñanza. Ukhombisa izingubo ezenziwe ngokwezifiso ngabafundi bokuqeqeshwa kwemisebenzi kanye nezinto ezenziwe ngokubambisana ne-workshop yezandla. I-Soulemkugxilwe ekuhlanganisweni kwezenhlalo kanye nabasebenzi kwabesifazane.
UNorte Joven ugcizelela ukuthi lokhu okuhlangenwe nakho kubalulekile kubantu abasha. ikhefu ohlelweni lwemfundo okubasiza ukuthi bathole ukuzethemba, baveze imizwa yabo ngezinye izilimi, futhi baxhumane nendawo abakuyo ngendlela ehlukile. Ngokusho komqondisi wayo, abaningi balabo asebedlule kulolu hlelo bayavuma ukuthi lolu hlobo lwephrojekthi lubavumele ukuhlola kabusha imibono yabo futhi ubhekane nezigaba ezintsha ngokuzethemba okukhulu.
Izindawo zokubonisa kanye nophawu lwedolobha: isibonelo saseMarazzi eMadrid
Amabhizinisi axhumene nokuklama nawo asebenzisa lo mkhosi ukuvula iminyango yawo kubabukeli abaningi. Le nkampani yobumba Marazzi ujoyina uhlelo nge Igumbi lokubonisa elingama-300 m² lapho kuhlangana khona Imigwaqo yaseSerrano neyaseJuan Bravo, eklanywe yisitudiyo ABACULI be-ACPV (Antonio Cittero Patricia Viel)Ngesikhathi sezinsuku zomkhosi, isikhala siguqulwa sibe yindawo ilabhorethri yokudala evulekile.
Uhambo luqala ngo- Igumbi Lokwamukela, ukufakwa okudala kabusha indawo yasekhaya lapho Ikhishi lisebenza njengesikhungo sokuxhumana nabantu.Kulesi simo, ama-slab amakhulu e-ceramic ahambisana namaqoqo afana nalawa Crogiolo, okuphefumulelwe yi- ukungapheleli kobuciko, kanye nezindawo ezifana nemidwebo yemabula noma enezinhlangothi ezintathu ekhiqizwa ngobuchwepheshe besimanje.
Ngaphezu kwendawo yombukiso, igumbi lombukiso libamba uhlelo lwe ama-workshops nezinkambo eziqondisiwe kusatshalaliswa kulo lonke uFebhuwari kanye nasekuqaleni kukaMashi. Imihlangano ifakiwe ku- ukuhlakanipha kokwenziwa okusetshenziswe ekwakhiweni noVirginia Núñez Machado, ukuhlangana okuhlolisisa ubudlelwano phakathi izinto zobumba nezindwangu noLucía Güemes noCasamance, kanye nohambo oluqondisiwe lokuhlola indawo. Yonke imisebenzi idinga Ukubhuka kusengaphambiliLokhu kuvumela amandla okulawula kanye nokunaka okuseduze kwababekhona.
Ngalezi zinhlelo, lo mkhosi uphinde ukhuthaze isithombe seMadrid njenge ukubekwa kwesilinganiso sokuqamba izinto ezintsha ekwakhiweni kwangaphakathi kanye nezinto zokwakha, okubonisa indlela izinkampani ezihlanganisa ngayo ucwaningo, ukulandisa izindaba zomkhiqizo kanye nohlelo lwamasiko.
Umkhosi ongabukwa ngaphakathi nangaphandle.
Njengoba benolwazi olucishe lube yiminyaka eyishumi, UMkhosi Wokuklama waseMadrid kuye kwaba, ngezinye izikhathi, kunzima ukuyiqonda ngokugcweleKodwa-ke, lokhu kwanda kwembula indlela ethile yokuqonda umklamo: hhayi njengomkhakha okhawulelwe kumamyuziyamu noma emibukisweni, kodwa njengento ethile Idlula endlini, emgwaqweni, enkampanini, kanye nasendaweniKusukela esibanini setafula kuya endwangu yomphakathi, kusukela entweni yezimboni kuya endaweni yaseMedithera noma ezindwangu zaseGuatemala.
Ezingxoxweni ezinikezwe iziteshi zemidiya ezikhethekile kanye neziteshi zomsakazo ezifana neCapital Radio, umqondisi wayo, U-Álvaro MatíasKhumbula ukuthi umkhosi wazalwa uthembele ku- uhlelo lwemvelo olukhona edolobheniIzinguquko ekuhleleni amadolobha, ukuklama kwangaphakathi, ukungenisa izihambi, kanye nokuthengisa zibonise ukuthi ukuklama kwakushintsha kanjani iMadrid ngisho nangaphambi kokuba kube nomkhosi ngokwawo. "Ukuklama kabusha umhlaba" Kwaklanywa kahle ukuze kuhlangatshezwane nokwehlukahluka kwezindlela kanye nemikhakha.
Phakathi kwemiklomelo, imibukiso, amaphrojekthi omakhelwane, izindawo zokubonisa kanye nemibukiso yamazwe ngamazwe, uhlelo luka-2026 lunikeza umbono obanzi we indawo umklamo onayo namuhla eSpain naseYurophuNgaphezu kokubonisa imikhiqizo emisha, lo mkhosi usebenza njenge- imephu yobudlelwano lapho kuhlangana khona izimiso zokusebenzisa, inkumbulo yezinto ezibonakalayo, ifa lezindwangu, imakethe yezinto eziqoqwayo, imfundo, ubuchwepheshe, kanye nokuzibophezela emadolobheni, okwenza kucace ukuthi ukuklama, ekugcineni, kuhilela ukwenza izinqumo mayelana indlela esifuna ukuphila ngayo.
