Imboni yokudala kuleli zwekazi ibhekene nesikhathi esithakazelisayo sokuphazamiseka, lapho imibono emisha yabantu abasha ibonakala iyimbangela eyinhloko yokuvuselelwa kwemakethe ngezinye izikhathi ehlushwa ukugcinwa kwemvelo. Kokubili eSpain nakulo lonke elaseYurophu, indlela yokuklama yamanje ishintshela ekunikezeni amathuba angempela kulabo abathatha izinyathelo zabo zokuqala, ishiya umbono wokuthi amagama asunguliwe kuphela anendawo emicimbini emikhulu yemboni.
Akuyona nje indaba yobuhle noma ukuma, kodwa ukusinda kwezentengiselwano kanye nokuvuselelwa kwemibono. Imicimbi efana ne-080 Barcelona noma imibukiso yezohwebo yaseMilan naseValencia isibe ama-pad okuqalisa angempela , ifuna ochwepheshe abangagcini nje ngokwazi ukuklama izinto ezinhle, kodwa futhi abaqonda izinselele zokuzinza kanye nemakethe yomhlaba wonke—into ebonakala kakhulu ezidingweni zezingcingo zabo zakamuva zokungena.
Umklamo wangaphakathi nefenisha ufuna ukuvuselelwa kwesizukulwane
Uma sibheka okwenzekayo emhlabeni wefenisha nokuhlobisa, sibona ukuthi umkhakha wefenisha yasekhaya uvulela intsha iminyango yawo kabanzi. EValencia, iSalón Nude isivele yenze isinyathelo sayo, ihlanganisa ijaji lochwepheshe abanganqikazi uma kukhulunywa ngokufuna izinto ezintsha kanye nekhwalithi. Okwamanje, eMilan, iSaloneSatellite isivele iqalise ukusebenza ngo-Ephreli 2027, okubonisa ukuthi ukuheha ithalente ngaphambi kweminyaka engama-35 kuyinto eza kuqala embonini yase-Italy.
Okucacayo lapho kuhlaziywa lezi zenzakalo ezinkulu ukuthi izinqubo zokukhetha zobungcweti ziya ngokuya ziba yinkimbinkimbi. Ukuveza nje isibonelo esikhangayo akusanele; manje, amakomidi ahlola ngokucophelela ukuthi iphrojekthi iyasebenza yini, inobungani nemvelo, futhi inikeza okuthile okusha endleleni esiphila ngayo. Kubafundi bezobuciko nokuklama abaqeda izifundo zabo noma abaqala izindlu zabo zokushicilela, le mibukiso imelela ibhuloho elibalulekile elivumela izinkampani ezihamba phambili ukuthi ziqaphele umsebenzi wazo futhi zingase zifinyelele izivumelwano zebhizinisi langempela.
Kulokhu, izidingo zobuchwepheshe zikhuphuke kakhulu. Abazongenela ukhetho kumele bathumele amadokhumenti anemininingwane eminingi lapho amazinga okusimama kanye nokusetshenziswa kwezinto ezintsha kunesisindo esifanayo nomqondo wokuqala wokudala. Kuyithuba elihle lokubonisa ukuthi abaklami abasebasha abagcini nje ngokuzama, kodwa basekelwe eqinisweni futhi bakulungele ukuthola indlela yabo yokungena emakhaya emhlabeni jikelele ngaphandle kokuyekethisa umthwalo wemfanelo wezemvelo.
Imithetho emisha ngemfashini: ukusimama kanye nombono womhlaba wonke
Njengoba singena ezweni lemfashini, izinto nazo ziyashisa. I-080 Barcelona Fashion Week isiqalile kakade ukuthola izicelo zohlelo lwayo olulandelayo, igxile emibukisweni yemfashini yabaklami ekhuthaza ukuhlukahluka nokufakwa. Lapha, akulona nje iqoqo elizokwethulwa enkundleni yomcimbi elihlulelwa; konke okwenziwa yilo mkhiqizo ukulwa nezindinganiso zobuhle nokukhuthaza imboni yokuziphatha okuhle kuyaziswa kakhulu—into engaseyona inketho kodwa eyisibopho sezizukulwane ezintsha.
Ngakolunye uhlangothi, umbukiso wezohwebo odumile wePitti Uomo eFlorence wenze isitatimende esinesibindi ngokukhetha uSimone Rocha njengomklami wawo oyisimenywa ukuze ethule umugqa wakhe wokuqala wezingubo zabesilisa. Lesi sinyathelo siyisibonakaliso esicacile sokuthi ukwanda ezimakethe ezintsha kuwumgomo ohlanganyelwe kanjani kokubili kubaklami abaziwayo kanye nalabo abafuna impumelelo yabo yokuqala enkulu emhlabeni wonke. URocha, owaqala njengethalente elincane elithembisayo eLondon, ufanekisela indlela eya empumelelweni abaningi abafisa ukuyilandela ngemuva kokuhamba ezinkundleni zokuhlonza ithalente.
Ngisho nasezindaweni ezithile ezikhethekile njengezingubo zokubhukuda, umzamo wokwenza abaklami abasebasha babe ngochwepheshe uyabonakala. Ukusekelwa kwabantu abasunguliwe abanamakhono asafufusa kuhlose ukuqinisekisa ukubambisana okubushelelezi phakathi kwemboni namakhono , okuvumela imibono enesibindi kakhulu ukuthola ukwesekwa kwempahla okudingekayo ukuze kuphile emakethe encintisanayo. Ekugcineni, kumayelana nokudala uhlelo lapho ingozi yokudala yalabo abaqalayo ihlanganiswa nokuhlangenwe nakho kwalabo asebevele bewazi kahle wonke umsebenzi webhizinisi.
Iminyango ivulekile kubaklami abasafufusa ukuze babonise ithalente labo emicimbini yamazwe ngamazwe ehlonishwayo ezinyangeni ezizayo. Phakathi kwemincintiswano evala kuleli hlobo kanye nemibukiso yemfashini ethembisa ukuba yinto entsha, umklamo waseYurophu ulungiselela ukuvuselelwa okujulile lapho ukusimama kanye nombono womuntu siqu womklami ngamunye kuzoba yibo abalingiswa bangempela emakethe ezayo.